Category: Social Media

Facebook Adds Video to Messenger Lite, Expanding Access to Video Communication

After expanding the availability of their scaled-down version of Messenger, Messenger Lite, last October, Facebook’s now adding video calls to the app, which...

Snapchat Adds User Tagging in Snaps, Following Instagram’s Lead

While it was Instagram who first started copying Snapchat with their now successful Instagram Stories option, Snapchat’s now starting to follow the same playbook,...

Twitter Has a Big Problem – But Can it be Fixed?

Twitter has a problem. Well, Twitter has a few issues – but the platform has a particularly large problem in its facilitation of the spread of fake news, with a...

Snapchat Will Showcase User-Created Lenses as Part of New Program

Augmented reality is believed to be the next big thing in social media, and the winner of that race will be the platform with the most innovative, popular tools and...

Snapchat Signals eCommerce Ambitions via New Collaboration with Jordan Brand

This could make things interesting. Weeks after opening their own, in-app Snap Store, selling official Snapchat merchandise (like ‘Dog Lens’ t-shirts and...

Facebook’s Adding More Options to Support 3D Posts, Eyeing the Next Evolution of the Platform

Facebook’s looking to expand the News Feed into another dimension, with the addition of 3D posts, which enable users to scroll around virtual objects on screen....

Snapchat Adds GIF Stickers, New Tabs to Address Concerns with Re-Design

In a reversal of the now common social innovation trend, Snapchat’s copying Instagram by adding a new GIF stickers option which will enable users to attach...

New Report Shows Facebook Usage is in Decline, Which May be Behind the Latest News Feed Shifts

Facebook has caused all sorts of headaches for social media marketers in the first months of 2018 by announcing that they’re looking to shift the focus of their...

Reddit Announces Improved Ad Options as it Looks to Boost Revenue Potential

It doesn’t get as much consideration as other social platforms, but Reddit can hold significant value, and is worth considering in your wider social media...

Twitter Announces Changes to Platform and API Usage Rules to Crack Down on Misuse

As social media platforms have come under more intense scrutiny than ever before as part of the probe into how foreign operatives sought to influence the 2016 US...