Category: Social Media

LinkedIn Adds New Sticker and Text Options to Spruce Up Your Video Content

I’m not so sure about this one. Back in October, LinkedIn announced new, Snapchat-like overlays for videos which give conference attendees the opportunity to add...

Instagram Will Now Allow Active Links to Other Profiles, Hashtags in Bios

Instagram’s adding some new link options within your profile bio, which will provide new ways to connect your audience to relevant hashtags, or to refer to other...

Messenger Adds Group Admin Tools, Group Chat Links

It can’t be an easy job to be on Facebook’s PR team right now. In amongst the controversy around how the platform’s data was reportedly mis-used by...

Instagram’s Adding New Ways to Uncover Recent Posts, in Variance to the Current Algorithm

A few weeks back, at SXSW, rumors were circulating that Instagram was looking to release a new option which would enable users to switch back to a chronological feed, if...

Snapchat Adds Two New Location-Based Ad Options

Snap Inc. has announced two new, location-based ad tools which will give businesses more ways to reach their target audiences within the app at just the right time. As...

Snap Adds New Discovery Tools to Snap Map, Highlighting Happening Events

Snapchat’s adding a new feature to its Snap Map which will highlight happening events – either based on updates from your friends or featured stories –...

After a Week of Turmoil, What Comes Next for The Social Network?

What a week for Facebook. Sparked by the revelations of misuse by political lobbying group Cambridge Analytica late last week, Zuck and Co. have been dragged over the...

Keeping Up with the Algorithms: What You Need to Know About Each Platform’s Sorting System

Algorithms now dominate the social media marketing discussion – almost everywhere you engage, within almost every platform you use, machine learning and data...

Facebook Expands Program to Boost Reach for Local Publishers

As the controversy around Facebook data misuse rages on, The Social Network continues to push ahead with its updates, further tweaking its systems to better cater to...

Celebrating International Women’s Day on Social [Infographic]

It’s International Women’s Day, and in 2018, the event may be even more important, and resonant, than ever. Over the past 12 months, we’ve seen the...